Branding and Packaging as Tools for Product Differentiation in the Marketing of Consumer Product in Nigeria
The Effect of Television Advertisement on Consumer’s Brand Choice ( a Study of Airtel Customers in Asaba) Metropolis
Product Differentiation as a Competitive Tool in the Marketing of Soft Drink ( a Case Study of Limca Bottling Company Plc, Okigwe)
The Impact of Personal Selling in the Marketing of Beverages in Enugu State (a Case Study of Milo Product of Nestle Nigeria Plc)
The Effect of Pricing Strategies on the Marketing of Agricultural Products in Enugu State (a Case Study of Udi L. Govt. Council)
Impact of Logistics Management in Marketing of Agricultural Products (a Study of Diversay Solution Limited)
Role of Celebrity Advertising in Consumer Brand Loyalty; A Study of MTN (GSM) Users in Ikeja L.G.A, Lagos State
The Importance of Branding and Packaging on Marketing Productivity of Locally Made Products (a Case Study of Kingmos Paint Ltd)