The Effectiveness of Marketing Concept on Buyer’s Behavior of a Consumer Product (a Case Study of Cadbury Nig.PLC Ikeja Lagos)
An Essay on Examination of Marketing Scholars Engendering Critical Moral, and Ethical Reflection Into the Marketing Curriculum
The Impact of Marketing System on Managerial Decision Making (a Case Study of Nestle Nigeria Plc Lagos)
Influence of Pricing Strategy on the Sales of a New Product: A Case Study of Gumalti Super Store Maiduguri Borno State
Role of Television Advertisement on the Buying Habit of Consumers: Using Guinness Stout as a Case Study in Ibadan
The Effect of Sales Promotion as a Tool for Achieving Customers Brand Loyalty in the Table Water Industry
Impact of Digital Marketing on Business Growth (a Study of Selected Business Enterprise in Umuahia Metropolis)
Impact of Advertising on the Marketing of Forte Petroleum Product in Portharcourt: Study of Forte Petroleum Portharcourt, River State
An Appraisal of Promotional Strategies of Barbing Salons in Enugu Metropolis (a Case Study of Top Class Barbing Salon Awkunanaw Enugu)
The Role of Sales Promotion on the Profitability of Telecommunication Companies in Cameroon. Case Study MTN Cameroon
The Impact of Brand Image and Rebranding on Customers’ Purchasing Decision in Nigerian Universities (a Case Study of Nestle)
Socio-political Factors Influencing Social Media Gagging in Nigeria. A Case Study of the Twitter Ban in Awka Urban